Finding a way to personalise your product or service is a powerful tool in getting noticed in a media saturated world. People love a back story, and people love to know the face behind a business. That’s what Sandra Gutierrez, the designer behind Nomad Stitches, knows very well.
Sandra has built her impressive following not only by the quality and individuality of her designs, but also through the dialogue she has with her clients and fans. Sandra is very much part of her Nomad Stitches brand, which is why we decided to use her to model her winter collection of designs.
Real people will make and wear the Nomad designs, so using Sandra as the model for the shoot, made the images authentic and on message for the brand.
The next stage was finding the right location, and with the wealth of beautiful scenery in Norfolk that was never going to be a problem. We chose the Roman fort at Burgh Castle, as the muted colours gave the perfect backdrop for the fabulous colours in the Nomad designs, while the big open skies and scale of the fort gave the drama we wanted.
Sandra was an absolute dream to work with and knowing that the images were going to be true to the Nomad USP, meant that she was relaxed in front of camera. Authentic images that tell your brand story are a powerful tool in growing your business. If you’d like to create a shoot based around you and your business, then get in touch today.
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